As a savvy technology or business leader, you will never have enough resources to bet on all emerging concepts, and you can never assume the customer is always right. As such, your success is based on targeting the right technologies, allocating your investments, conquering development cycles, and choosing the right time to market to maximize your profits.

Our members work to improve performance by :

• Navigating beyond RFQ specifications and developing end customer clarification of complete systems to understand first-hand how they will work
   

• Gaining direct access to your "customer’s customer" (etc.) to validate the fixed and moving targets that are always part of technology evolution
   

• Understanding what is outside of your control in the global supply chain process that can impact your overall success
   

• Seeking technologies/partners you don’t have today and finding who to contact

for ALL things wireless.